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Acting on this, they encouraged AdverMap as the experienced publisher of the popular Ontario Ski and Snowboard Map to publish the first edition of the Ontario Winter Guide in 7 years. The newly redesigned book was produced in full colour, and as well as including listings of winter facilities by Tourist Region, featured advertising and sectional maps locating these facilities by name. We further expanded the scope of its coverage by including activities and attractions such as theatre, music, museums, and much more.
Because of the richness of its information content, the Tourism Ontario Travel Counselors used the Ontario Winter Guide as the preferred publication they handed to people requesting winter activity information.
AdverMap has continued to publish this very popular annual Guide. Look for the 8th Edition at any of the Ontario Travel Centres in November 2007.
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